Real Reason Behind Pokemon Go's Success

The Augmented Reality (AR) based game, Pokemon Go, has been an instant hit ever since it was launched in July 2016 in the USA, New Zealand, and Australia, followed by other regions later on. It captured more than 20 million active users in its initial two weeks itself. It even became the fastest mobile game to make it to the top of the iOS and Android game charts.
Success of Pokemon go
The unique selling proposition of Pokemon Go lies in its simplicity and reward system. The players just need to download the Pokemon Go mobile app to instantly begin to collect points (rewards) based on the distance they travelled and the pocket monsters (Pokemon) they capture.


You can keep the same principle in mind, while devising plans and strategies for your own enterprise – innovation and the latest technology may help in the back end, but it is simplicity that attracts the end users.
Outdoor Nature
Phased Out Launch
Lessons from the Success of Pokemon Go
  • Leveraging the Benefits of the Existing Audience or Customers
  • Offering a Personalized Experience to Users or Customers
  • Building Real-time Relationships
  • Rewards and Recognition Matter
Contact Unity 3d App Development via http://www.quytech.com/contactus.php or via email: info@quytech.com

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